Business Segment
Our
Toys
Creating and licensing iconic intellectual properties that capture imagination across generations.
Creating and licensing iconic intellectual properties that capture imagination across generations.
Creating compelling characters and stories from concept to market, with deep consumer insights and design innovation. Our original IP portfolio spans multiple categories including animated characters, educational toys, and interactive play systems.
From initial character sketches to full cross-media storytelling, we build IP ecosystems that resonate with children and families worldwide. Our design teams combine artistic creativity with data-driven consumer trend analysis.
Expanding IP reach through strategic partnerships with leading brands and entertainment platforms worldwide.
Strategic licensing partnerships with major entertainment platforms and brand partners to bring our IP to millions of households.
Comprehensive commerce partnerships ensuring our products reach consumers through every available channel.
Collaborative branding initiatives that combine our IP strength with partner brands to create unique market opportunities.
A glimpse of our featured product and IP collections.
Co-branding and channel partnerships with leading retail, e-commerce, lifestyle and service brands.
From concept to completion — full-cycle product development and manufacturing for toy and consumer products.
Our end-to-end supply chain capabilities ensure quality, safety, and timely delivery across global markets. From concept design to manufacturing, we maintain strict quality standards at every stage.
With decades of manufacturing expertise, we deliver products that meet the highest international safety and quality standards.
We always put product safety first: our entire product line strictly complies with international standards including EU EN71 and US ASTM, ensuring every product is safe and compliant.
